As a professional freelance writer, I get requests for all types of writing, including ghost writing articles, features, newspaper articles and even blogging. Though general blog posts like those for home décor blogs, health and fitness blogs or lifestyle blogs are easy and interesting, the real writing challenges comes in blogging for a celebrity. East-bigmama
One needs to keep one’s cool while delivering creative writing services for rock start clients who can really keep a good writer busy and thriving, which is so vital in today’s competitive writer’s market. Especially with price cuts and content mills making fresh content available at cheap rates, writing professionals need to diversify their writing skills to cater to a wide range of service buyers, including business writing, magazine writing, web content writing and of course, blog writing.
However, in the case of celebrity blog writing, there is a need to chalk out tentative goals and have a game plan outlined for successfully increasing blog readership, value and rankings on major search engines to ensure steady growth for the celebrity client. Since most celebrity blogs seek comments, feedback and members/friends, it is important for the blog writer to understand the mutual interest areas for both the celebrity client and the readers. This helps to translate the celebrity’s personal info in a readable, generally appealing and easily understandable format.
For this, a blog writer needs to gather lots of personal information so a real and attractive persona behind the blog writing project can be brought before the readers and encourage repeat blog visitors and recommendations on social bookmarking sites, like Digg and Delicious, even Twitter and Facebook applications to help boost web traffic to the blog!
This can be ensured by understanding the personality of the celebrity client and presenting it through out blog posts that appear in sequence, enhancing the star quality further while keeping a down to earth aspect constant for the client – a tactic that provides strategic direction for the individual’s public image building.
Homework on a celebrity client (background research, basic questionnaire reverts, career and personal goals, trivia and high resolution photos, video clips and peer or critical reviews) is the first step to smart celebrity blogging for a ghostwriter.
I soon found out Googling, telephonic interviews and regular interaction with the celebrity client’s publicity agent also helped me get over any self consciousness towards the stature of the client, as it helped me make the correct word choices, match their personal tone of thinking and present fragments from the client’s life in a way that was intriguing, appealing and fun for readers.
But, this was only the beginning of a really demanding writing assignment as celebrity clients can really stress out a writer in wanting them to ‘get in the groove’ and get them more hits, positive reader comments, more fans, higher search engine rankings and fresh perspectives on every new incident in their live and the world they inhabit – all while maintaining their star appeal!